Profile PictureJustin Thomas

I learned how to start, build, and scale small / solo businesses by doing, failing, and fixing. My first blog taught me how to design beautiful and functional websites using WordPress, and how to make them seen by Google with SEO. Most website text is crap. I studied marketing (Miami University), advertising (books and various courses), and copywriting (sales, psychology, and buyer behavior) to help me understand how to create copy that doesn't suck, isn't boring, and elicits a response. Now I design and build websites for small / solo businesses with some SEO consulting on the side. Also, I love pizza.

Create High-Ranking Web Pages and Blog Articles to Land at the Top of Google Search Results -+- SEO Tools and Copywriting for Landing Pages.

€7
Justin Thomas

Getting your web pages and blog posts to the top of Google search results can seem almost impossible. Google is constantly changing, and AI appears to be disrupting organic search.

In reality, foundational SEO techniques still hold as much weight in search rankings as they did 10 years ago. These techniques can be executed by beginners and advanced users alike. Depending on the keywords you target, using these strategies can rank a page or article in a matter of weeks, not months.

This guide includes technical SEO and on-page SEO to achieve high-ranking Google search results. PLUS, I include copywriting tips for writing sales copy that doesn't suck, isn't boring, and elicits a response from your website visitors.

This SEO guide walks you step-by-step through optimizing web pages and blog posts to build organic website traffic through foundational elements. I cover: 

  • SEO tools
  • Search intent
  • Keyword research
  • Writing blog outlines
  • Google Search Console
  • Page speed optimization
  • Best practices for blog articles
  • How to write heading structure
  • Cracking the Google E-E-A-T code

PLUS:

  • A spreadsheet for tracking your page optimization
  • A content refresh system to maintain your rankings
  • Landing page copywriting tips
  • Copywriting frameworks cheat sheet
  • And more

Inside this 21-page PDF are links to free resources, free and paid SEO tools, and a link to the spreadsheet I use to track optimizations across multiple pages for my clients.

I update and add to this guide every year. After you buy it, you'll receive each update via email as soon as it’s available.

Here is the outline:

  1. Writing
    1. Keyword Research
      1. Discover your keywords
      2. Tools
      3. Step-by-step guide
      4. Search intent
    2. Writing an outline
    3. Writing an article
      1. Best practices
      2. E-E-A-T
      3. Guidelines
        1. Word count
        2. Keyword density
    4. Content refresh
  2. Optimizing your site, pages, and articles
    1. Tools
    2. Discover traffic data
      1. Setting up Google Search Console
      2. What to look at
      3. Indexing
    3. Discover technical issues
      1. Web Page Test
      2. Screaming From
      3. URL optimization
      4. Plugins
I want this!

You get a 21-page PDF with photos, examples, and links, explaining simple and effective ways to target keywords and build pages and articles that rank high in Google search results.

Size
3.09 MB
Length
21 pages
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